August 10, 2005

Marketing on the agenda at Halifax CBA Conference Sept 15-17, 2005.

A CBA conference on "Leading the Canadian Law Firm in the 21st Century" will feature a session on marketing. The CBA has pulled together a panel from diverse marketing backgrounds to discuss effective strategies for marketing legal services and provide advice on how to measure ROI for marketing initiatives. The session will also key in on establishing and maximizing the effect of client teams.

Visit the CBA Website for program information.

Posted by dougjasinski at 06:20 PM | Permalink

August 08, 2005

Vancouver Chapter of the Legal Marketing Association set to launch September 9, 2005.

The Legal Marketing Association's Vancouver Chapter kick-off event has now been set for Sept 9, 2005 at the Four Seasons Hotel. Speakers include Silvia L. Coulter, Managing Partner, Coulter Consulting Group, Roberta Montafia, Chief Marketing Officer, Day, Berry & Howard LLP, and Mark Greene, Managing Director, The Brand Research Company.

For registration info contact Kevin Aschenbrenner at aschk@jaffeassociates.com or call 604-689-1159.

Posted by dougjasinski at 08:31 PM | Permalink